Startup spotlight: MONPURE

In our recent introduction to the 3 companies taking part in the AND Startup Accelerator, we shared their motivations for joining the programme. Now, we’re sitting down with each of the founders to explore their innovative products, their journey so far, and what they hope to achieve in the future.

You can read Circle of Style’s spotlight here, and now it’s MONPURE’s turn. We spoke with Nate Bigger, Founder & CEO, to learn more about his vision:

INTERVIEWER: Can you tell our readers a bit about your background, and what inspired you to start this company?

I launched MONPURE in May 2020. My inspiration came from being raised by a single mother who was a model during the 1990s supermodel era, so I spent my childhood backstage at fashion shows across the globe. While the fashion world glittered with glamour on the surface, I also witnessed the harsh realities models faced behind the scenes, particularly the damage inflicted on their hair by relentless styling and harsh chemicals. Season after season, models suffered noticeable hair loss and degradation. Recognising a gap in the market for products that focus on both hair and scalp health, I established MONPURE to shift the haircare conversation from mere styling, to comprehensive health and wellness.

Nate Bigger, Founder & CEO, MONPURE

Can you briefly state your product, what it does and the problems it solves; are there any innovative features or functionalities in your product that you’re excited to share?

MONPURE is best-known for pioneering the focus on scalp health as the foundation for haircare. Our products not only enhance hair beauty, but also address scalp health comprehensively, preventing hair loss and improving hair quality. MONPURE is the first brand to incorporate potent active ingredients like retinol into haircare formulas, discovering a way to support scalp cell turnover while providing a natural alternative to harsher hair growth ingredients such as Minoxidil. Our brand is a promise to quality and safety, so we’re making sure that all of our products are cruelty-free, ethically sourced, and suitable for pregnancy and breastfeeding. If you’re looking for better quality hair as opposed to a quick fix, MONPURE is the way to go.

MONPURE products; pioneering the focus on scalp health

What challenges have you faced so far in your startup journey, and how have you overcome them?

Launching MONPURE in the midst of a global pandemic, navigating Brexit, and enduring a financial crisis, all posed significant challenges. We tackled these by doubling down on operational resilience and focusing on strategic markets and product innovation, allowing us to maintain stability and grow.

Can you share a recent achievement that you’re particularly proud of?

We are particularly proud of our award-winning streak in the industry, securing over 60 global accolades in just three years. Most importantly, we have helped thousands of people overcome hair thinning, scalp irritation, or simply improve the quality of their hair. This recognition affirms our dedication to quality and innovation.

Award-winning MONPURE products

What are the short and long-term goals for your startup? How do you envision your company evolving over the next few years?

MONPURE represents the best in British luxury through its meticulous attention to quality, innovation and sustainable practices. We are dedicated to crafting luxurious, scientifically-backed treatments that cater to discerning consumers worldwide, emphasising cutting-edge research. We’re not sacrificing quality for next season’s sales, and we’re able to think long-term to make the right business and partnership decisions, hopefully for generations to come.

How can our readers learn more about your company or get involved?

Readers can learn more about MONPURE and our innovative products, by visiting our website; Monpure.com. You can also follow us on our social media platforms, where we share updates, behind-the-scenes content, and expert advice. We offer an in-depth consultation and provide tailored advice to help readers maximise scalp and hair health. Those interested in collaboration opportunities are encouraged to contact us directly through our website.

Thanks Nate for sharing your insights about MONPURE's innovative products, and your journey so far! If you want to learn more, just click MONPURE's logo above, and we'll check in as the AND Startup Accelerator progresses.

The AND Startup Accelerator in partnership with Google Cloud, is a platform designed to help leading startups grow and scale by harnessing AI technologies. Participants will receive hands-on training and coaching to advance their AI, data and cloud skills, led by Google Cloud specialists and our digital upskilling experts at AND Digital.

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