Learn how to execute GenAI projects at pace.
GenAI is reshaping how businesses operate, promising significant gains in efficiency, productivity, and innovation. However, embracing this technology is a big challenge.
Many organisations are stuck in a loop of trialing GenAI solutions without making real headway. This chase for innovation can hinder true transformation.
Companies need a well-defined AI strategy, but also the capability to implement it effectively. To truly thrive, companies should align their company strategy, product development, technology, data utilisation, workflow optimisation, and ethical governance principles.
KPN, a leading telecommunication and IT provider, and market leader stands out in its rapid adoption and implementation of GenAI technology. Their expertise shines through in their ability to efficiently move GenAI projects from initial concept (use case development) to live deployments (production), showcasing successful delivery at every stage.
Mark Wessel, Product owner conversational AI & Customer Service, at KPN — Responsible for product strategy and maximizing value of the digital channels kpn.com, app, and their digital assistant. Collaborating closely with a team of GenAI experts, Mark has overseen numerous projects aimed at enhancing customer service quality through GenAI-powered chatbots and the integration of cutting-edge GenAI tools. His expertise lies in effectively managing adoption processes, ensuring seamless integration of new technologies within KPN's operations, and empowering personnel to leverage these innovations to their fullest potential.
Stephen Paterson, Chief for Tech Evolution at AND Digital, a recognised IT and Digital Leader with over two decades of experience in the field, offers an invaluable perspective on the transformative journey of Generative AI. Delving into its profound impact on our evolving workplaces, especially in development, Stephen highlights both the emerging challenges and opportunities. He emphasizes the escalating need for digital expertise to truly harness generative AI's capabilities. Through his unique lens, we gain insights into the broader implications this technology holds for our future workplace.
Join our expert panel who will be discussing:
- The digital skills needed to thrive in the age of Generative AI.
- Make your GenAI project a success: capabilities & procedures
- Practical use cases: dissecting the profound impact of AI on customer service, and other departments
- Upskilling in an AI-Driven World: Envisioning the next chapter of training and development to harness AI's unparalleled potential.
